The color Peru, with hexadecimal code #ad724e, belongs to the orange color family, typically linked to energy, warmth, and enthusiasm. Orange hues can evoke feelings of creativity and adventure, appearing often in autumnal themes and tropical imagery. Additionally, it evokes emotions such as Enthusiasm, Warmth, Motivation and Adventure. Reddish-orange is associated with energy, enthusiasm, and warmth. In some Latin American cultures, it can also represent the sun and life. With a lower saturation of 37.85%, it has a more subdued and muted tone, and its lightness of 49.22% provides a deeper and richer look. This color is ideal for designs that aim to express Enthusiasm, Warmth, or Motivation. It can be effectively used in web design, branding, and marketing materials to attract attention and convey specific messages.
The RGB values for Peru are (173, 114, 78), providing a combination of red: 173, green: 114, and blue: 78. In HSL format, it has a hue of 23.00°, saturation of 38.00%, and lightness of 49.00%.
The HSV representation includes a hue of 23.00°, saturation of 55.00%, and value of 68.00%. Its CMYK composition is cyan: 0.00%, magenta: 34.00%, yellow: 55.00%, and black: 32.00%.
The calculated luminance of #ad724e is 0.215, offering a brightness level suitable for various design requirements.
This color is not part of the web-safe color palette. The closest web-safe color to this is the color HEX #996666. Its contrast ratio is 5.29:1 against black and 3.97:1 against white. It works well on dark backgrounds but may be less readable on lighter ones.
In terms of color temperature, #ad724e is considered a warm hue. When it comes to accessibility, testing against standard guidelines suggests that using black text meets typical WCAG contrast standards. Additionally, the ideal foreground color for improved legibility on #ad724e is black.
Considering its saturation and lightness, #ad724e appears more vivid and energetic, making it stand out in designs that aim to capture attention.