About Color Hex #37001a

The color Vienna Roast, with hexadecimal code #37001a, is part of the pink color family, a hue that spans from playful and youthful to elegant and gender-neutral. Pink evokes warmth, tenderness, and emotional connection across diverse cultural contexts. Additionally, it evokes emotions such as Love, Affection, Kindness and Playfulness. Pink is often connected to love, compassion, and femininity in Western cultures, while in Japan, it can symbolize spring and cherry blossoms. It can also represent universal harmony and emotional balance. With a high saturation of 100%, this color is intensely vivid—demanding attention and ideal for focal elements like buttons, banners, and brand marks. At only 11% lightness, this extremely dark shade approaches black, delivering maximum drama and contrast when paired with lighter elements. This color is ideal for designs that aim to express Love, Affection, Kindness, or Playfulness. It can be effectively used in web design, branding, and marketing materials to attract attention and convey specific messages.

The RGB values for Vienna Roast are (55, 0, 26), providing a combination of red: 55, green: 0, and blue: 26. In HSL format, it has a hue of 332.00°, saturation of 100.00%, and lightness of 11.00%.

The HSV representation includes a hue of 332.00°, saturation of 100.00%, and value of 22.00%. Its CMYK composition is cyan: 0.00%, magenta: 100.00%, yellow: 53.00%, and black: 78.00%.

The calculated luminance of #37001a is 0.009, offering a brightness level suitable for various design requirements.

This color is not part of the web-safe color palette. The closest web-safe color to this is the color HEX #330033. Its contrast ratio is 1.18:1 against black and 17.84:1 against white. It works well on light backgrounds but may be challenging on darker ones.

In terms of color temperature, #37001a reads as warm. When it comes to accessibility, testing against standard guidelines suggests that using white text meets typical WCAG contrast standards. Additionally, the ideal foreground color for improved legibility on #37001a is white.

Considering its saturation and lightness, #37001a appears more vivid and energetic, making it stand out in designs that aim to capture attention.

History, Usage, Psychology & Design Ideas for #37001A

Vienna Roast (#37001A) belongs to the Pink color family.

This deep, saturated shade conveys authority and richness. Deep tones are favored in luxury packaging, evening-event branding, and dark-mode interfaces where they provide dramatic contrast against lighter elements.

Historical Background

Pink was considered a variant of red—and thus a strong, masculine color—until the mid-20th century, when Western marketing shifted it toward femininity. In 18th-century Rococo France, Madame de Pompadour popularized a specific shade (Rose Pompadour) that became synonymous with refined luxury. In Japan, pink cherry blossoms (sakura) represent the fleeting beauty of life, celebrated annually during hanami festivals.

Design & Usage Tips

Pink ranges from playful and youthful to sophisticated and gender-neutral depending on saturation and context. Hot pink works for bold fashion and beauty brands, while dusty pink suits elegant interior design and wedding stationery. Pair pink with navy for a classic contrast, or with sage green for a modern, botanical palette.

Positioned on the warm side of the color wheel (hue 332°), it naturally draws the eye and creates a sense of closeness—making it effective for calls to action, food photography, and hospitality branding. At 100% saturation, this is a highly vivid color that demands attention. Use it where maximum visual impact is needed—feature banners, accent buttons, and data-visualization highlights.

Psychological Impact

Pink universally evokes warmth, tenderness, and approachability. Research by Alexander Schauss found that a specific shade ('Baker-Miller Pink') could reduce aggression, leading to its experimental use in holding cells. In branding, pink signals compassion, playfulness, and emotional connection.

At just 11% lightness, this is an extremely dark shade that approaches black. It is best reserved for text, thin borders, or dramatic full-bleed backgrounds paired with light typography.

Creative Design Ideas

Use blush pink as a background for portrait photography to create a warm, flattering glow. Combine hot pink with black for a punk-inspired editorial aesthetic. In app design, pink accent colors (hearts, favorites, notifications) feel natural and engaging.

#37001A Color Conversions

Every way to write Vienna Roast — copy Vienna Roast as RGB, HSL, HSV, HWB, CMYK, OKLCH, OKLab, CIELAB, LCH, XYZ or a decimal integer. One-tap copy on every format; tap on any card to learn what it is and when to use it.

12 formats
HEX Web
#37001A

Hexadecimal is the web’s universal color notation — two digits each for red, green and blue. Drop it straight into HTML, CSS or any design tool.

RGB Screen
rgb(55, 0, 26)

RGB is the additive Red-Green-Blue model every screen uses to emit light. The default choice for websites, apps and on-screen UI.

HSL Web
hsl(332, 100%, 11%)

HSL breaks a color into Hue, Saturation and Lightness — the most intuitive way to lighten, darken or mute a color in CSS.

HSV HSB Design
hsv(332, 100%, 22%)

HSV (also called HSB) maps Hue, Saturation and Value/Brightness. It is the model behind the color pickers in Photoshop, Figma and most design apps.

HWB CSS 4
hwb(332 0% 78%)

HWB blends a pure hue with Whiteness and Blackness — a painter-friendly model added in CSS Color 4 for quick tints and shades.

CMYK Print
cmyk(0%, 100%, 53%, 78%)

CMYK is the subtractive Cyan-Magenta-Yellow-Black ink model. Use these values when preparing artwork for a printer or commercial press.

OKLCH Modern
oklch(21.88% 0.089 358.12)

OKLCH is a modern, perceptually-uniform space (Lightness, Chroma, Hue). It powers smooth gradients and accessible palettes in today’s CSS.

OKLab Modern
oklab(21.88% 0.089 -0.003)

OKLab is the Cartesian form of OKLCH — ideal for blending and interpolating colors without the muddy midpoints older spaces produce.

CIELAB L*a*b* Perceptual
L: 8.01, a: 28.84, b: -1.25

CIELAB is a device-independent, perceptually-uniform space. It is the standard for measuring color difference (ΔE) and matching across devices.

LCH Perceptual
L: 8.01, C: 28.86, H: 357.52

LCH is CIELAB in cylindrical form — Lightness, Chroma and Hue — letting you adjust vividness and hue while staying perceptually even.

XYZ CIE Science
X: 1.76, Y: 0.89, Z: 1.06

CIE XYZ is the 1931 master space that underpins every other model here — the scientific bridge used to convert between color systems.

Decimal int Code
3604506

The 24-bit integer value of the color — handy for databases, APIs, game engines and low-level graphics code.

RGB Color Percentages for #37001a

RGB Color Percentages for Vienna Roast (HEX Code: #37001a) display the relative contribution of Red, Green, and Blue in forming the color. Understanding these percentages provides insight into the color's visual balance and primary components.

This color is primarily dominated by Red, making up 67.9% of the total composition. The complete breakdown of RGB contributions is:

Red:
67.9%
Green:
0%
Blue:
32.1%

This analysis highlights the influence of each primary color, offering a deeper understanding of the visual characteristics of Vienna Roast.

CMYK Ink Levels & Print Guide for #37001a

CMYK Ink Levels for Vienna Roast (HEX Code: #37001a) provide a breakdown of the percentages of Cyan, Magenta, Yellow, and Black inks needed for accurate print reproduction. The composition of Vienna Roast prominently features Magenta, reflecting its dominant color characteristic. This information is invaluable for optimizing ink usage and achieving precise color results in printed materials.

The exact CMYK values are: Cyan: 0%, Magenta: 100%, Yellow: 52.73%, and Black: 78.43%.

Luminance & Contrast for #37001A

Relative luminance gauges how bright Vienna Roast is, while the WCAG contrast ratios show how legible black or white text is on it — and which accessibility levels (AA / AAA) it passes.

Relative luminance 0.009
0 · dark1 · light
Aa
Black text 1.18:1
AA AAA Large
Aa
White text 17.84:1
AA AAA Large

Quick CSS Snippets for #37001A

Copy-and-paste CSS for Vienna Roast — backgrounds, text, borders and a custom property. Each line is ready to drop into your stylesheet.

Background background-color: #37001A;
Text color: #37001A;
Border border: 2px solid #37001A;
RGB background-color: rgb(55, 0, 26);
HSL background-color: hsl(332, 100%, 11%);
Variable --color: #37001A;

#37001a Monochrome Palette

The Monochrome Palette consists of shades created by adjusting the brightness. These include lighter, original, and darker shades of the color. This layout helps to visualize the color's range and its potential use in design.

#ebe5e8
#cdbfc6
#af99a3
#917381
#734d5f
#55263c
#37001a Original
#2f0016
#270012
#1e000e
#16000a
#0e0007
#060003

#37001a Complementary Palette

The Complementary Palette is made up of two colors that sit opposite each other on the color wheel. These colors create high contrast and vibrant designs, making them perfect for attention-grabbing elements and dynamic visuals.

#37001a Original
#00381e

#37001a Analogic Palette

The Analogic Palette consists of colors that are next to each other on the color wheel. These colors typically create harmonious and subtle designs, often used to evoke calmness and unity in your visual projects.

#37001a Original
#380200
#380036
#381e00
#1e0038
#363800
#020038

#37001a Triadic Palette

The Triadic Palette is made up of three colors evenly spaced on the color wheel. This combination provides a vibrant and balanced color scheme, often used for dynamic and energetic designs while maintaining harmony.

#37001a Original
#1a3800
#001a38

#37001a Quad Palette

The Quad Palette, also known as tetradic, consists of four colors evenly spaced on the color wheel. This combination offers a diverse and bold color scheme, ideal for creating rich, complex designs with multiple accents while still maintaining balance.

#37001a Original
#363800
#00381e
#020038

Color Blindness Simulation for #37001a

Colors are perceived differently by individuals with various forms of color blindness. Use the dropdown below to see how this color may look through the eyes of someone with color vision deficiency. Explore how Vienna Roast (#37001a) might appear to people with different visual experiences, and gain deeper insights into color accessibility for your designs!

Each color box displays a "Friendly" or "Not Friendly" tag in the bottom-right corner. A "Friendly" tag indicates that the color difference is distinguishable to individuals with the specific type of color blindness. Conversely, a "Not Friendly" tag means that the color difference might not be distinguishable, potentially causing accessibility issues in your design.

Normal Vision

Deuteranopia (Green Weakness)

Friendly

Protanopia (Red Weakness)

Friendly

Tritanopia (Blue-Yellow Weakness)

Friendly

Achromatopsia (Total Color Blindness)

Friendly

Color Harmonies for #37001a

Color harmonies refer to the visually pleasing combinations of colors that are derived from specific relationships on the color wheel. These harmonious schemes, such as complementary, triadic, and analogous colors, create a balanced and engaging visual experience in design.

Complementary

Analogous

Triadic

Tetradic (Quad)

#37001A Nearby Colors

A handful of colors just a step away from #37001A — each one nudges the brightness, richness, or shade a little while still feeling like the same color. Use the buttons on any swatch to copy its hex or open its full color page.

#441122 What We Do in the Shadows
#330011 What We Do in the Shadows
#552233 Drops of God
#220000 Dwarf Fortress
#440022 What We Do in the Shadows
#331111 3AM Breakup
#330022 Vienna Roast
#220011 Belladonna

Colors Similar to #37001a

These colors are close neighbours of #37001A in the RGB color space. Each subtle variation can produce a noticeably different mood in your design while remaining harmonious with the original Pink tone.

#38001a What We Do in the Shadows
#37011a What We Do in the Shadows
#37001b Vienna Roast
#36001a Vienna Roast
#370019 What We Do in the Shadows
#48001a What We Do in the Shadows
#37111a Chocolate Kiss
#37002b Dark Sanctuary
#26001a Belladonna
#370009 3AM Breakup
#3f001a What We Do in the Shadows
#37081a Chocolate Kiss

Looking for more Pink shades? Browse Pink colors →

Explore Vibrant Images Featuring Vienna Roast (#37001a)

Discover a vibrant gallery of images that not only showcase the captivating hue of Vienna Roast, but also embody its unique mood and personality. Each carefully curated photo is selected to highlight the richness and diversity of this color, offering inspiration for design, art, and creative projects.