The color Sienna, with hexadecimal code #a45520, sits in the orange color family, typically linked to enthusiasm, creativity, and warmth. Orange hues stimulate appetite and social interaction, which is why food brands and community platforms favor them. Additionally, it evokes emotions such as Enthusiasm, Warmth, Motivation and Adventure. Orange is associated with spirituality and courage in some cultures, such as in Hinduism and Buddhism. In Western cultures, it often represents autumn, harvest, and creativity. At 67% saturation, this color is clearly chromatic yet balanced—colorful enough to be distinctive without overwhelming adjacent content. Its low lightness of 38% produces a deep, rich appearance—conveying gravity and luxury, particularly effective in dark-mode designs and premium packaging. This color is ideal for designs that aim to express Enthusiasm, Warmth, Motivation, or Adventure. It can be effectively used in web design, branding, and marketing materials to attract attention and convey specific messages.
The RGB values for Sienna are (164, 85, 32), providing a combination of red: 164, green: 85, and blue: 32. In HSL format, it has a hue of 24.00°, saturation of 67.00%, and lightness of 38.00%.
The HSV representation includes a hue of 24.00°, saturation of 80.00%, and value of 64.00%. Its CMYK composition is cyan: 0.00%, magenta: 48.00%, yellow: 80.00%, and black: 36.00%.
The calculated luminance of #a45520 is 0.145, offering a brightness level suitable for various design requirements.
This color is not part of the web-safe color palette. The closest web-safe color to this is the color HEX #996633. Its contrast ratio is 3.90:1 against black and 5.39:1 against white. It works well on light backgrounds but may be challenging on darker ones.
In terms of color temperature, #a45520 reads as warm. When it comes to accessibility, testing against standard guidelines suggests that using white text meets typical WCAG contrast standards. Additionally, the ideal foreground color for improved legibility on #a45520 is white.
Considering its saturation and lightness, #a45520 appears more vivid and energetic, making it stand out in designs that aim to capture attention.