About Color Hex #aa103f

The color Ruby Queen, with hexadecimal code #aa103f, is part of the pink color family, a hue that spans from playful and youthful to elegant and gender-neutral. Pink evokes warmth, tenderness, and emotional connection across diverse cultural contexts. Additionally, it evokes emotions such as Love, Affection, Kindness and Playfulness. Pink is often connected to love, compassion, and femininity in Western cultures, while in Japan, it can symbolize spring and cherry blossoms. It can also represent universal harmony and emotional balance. With a high saturation of 83%, this color is intensely vivid—demanding attention and ideal for focal elements like buttons, banners, and brand marks. Its low lightness of 36% produces a deep, rich appearance—conveying gravity and luxury, particularly effective in dark-mode designs and premium packaging. This color is ideal for designs that aim to express Love, Affection, Kindness, or Playfulness. It can be effectively used in web design, branding, and marketing materials to attract attention and convey specific messages.

The RGB values for Ruby Queen are (170, 16, 63), providing a combination of red: 170, green: 16, and blue: 63. In HSL format, it has a hue of 342.00°, saturation of 83.00%, and lightness of 36.00%.

The HSV representation includes a hue of 342.00°, saturation of 91.00%, and value of 67.00%. Its CMYK composition is cyan: 0.00%, magenta: 91.00%, yellow: 63.00%, and black: 33.00%.

The calculated luminance of #aa103f is 0.093, offering a brightness level suitable for various design requirements.

This color is not part of the web-safe color palette. The closest web-safe color to this is the color HEX #990033. Its contrast ratio is 2.86:1 against black and 7.36:1 against white. It works well on light backgrounds but may be challenging on darker ones.

In terms of color temperature, #aa103f reads as warm. When it comes to accessibility, testing against standard guidelines suggests that using white text meets typical WCAG contrast standards. Additionally, the ideal foreground color for improved legibility on #aa103f is white.

Considering its saturation and lightness, #aa103f appears more vivid and energetic, making it stand out in designs that aim to capture attention.

History, Usage, Psychology & Design Ideas for #AA103F

Ruby Queen (#AA103F) belongs to the Rose color family.

This vivid mid-tone strikes the ideal balance between intensity and readability, making it a strong candidate for primary brand colors, interactive UI elements, and logo design where immediate recognition is essential.

Historical Background

Rose as a color name predates its association with the flower—the Old English word referenced a range of warm pinkish-red hues. During the Renaissance, rose madder pigment (from the madder plant root) was a staple of portrait painters, prized for realistic skin tones. In Victorian flower language, different rose colors carried coded messages: pink for admiration, red for love, white for purity.

Design & Usage Tips

Rose tones—ranging from dusty rose to vivid rose—bridge pink and red, offering warmth without pink's potential for seeming overly sweet or red's intensity. They are excellent for cosmetics, wine, and luxury lifestyle brands. Pair rose with gold for opulence, or with sage green for a natural, sophisticated palette.

Positioned on the warm side of the color wheel (hue 342°), it naturally draws the eye and creates a sense of closeness—making it effective for calls to action, food photography, and hospitality branding. At 83% saturation, this is a highly vivid color that demands attention. Use it where maximum visual impact is needed—feature banners, accent buttons, and data-visualization highlights.

Psychological Impact

Rose conveys romance, gratitude, and grace. It feels more mature and nuanced than bright pink, appealing to audiences seeking elegance and emotional depth. In interior design, rose tones create inviting, conversation-friendly spaces.

With a mid-range lightness of 36%, this tone is highly versatile: dark enough to serve as body text on white, yet light enough to stand out on charcoal or navy backgrounds.

Creative Design Ideas

Use a dusty-rose background with white serif typography for a luxury wedding brand. Combine vivid rose with deep teal for a contemporary editorial palette. In packaging, rose-gold metallic finishes paired with rose-colored paper create a tactile, premium unboxing experience.

#AA103F Color Conversions

Every way to write Ruby Queen — copy Ruby Queen as RGB, HSL, HSV, HWB, CMYK, OKLCH, OKLab, CIELAB, LCH, XYZ or a decimal integer. One-tap copy on every format; tap on any card to learn what it is and when to use it.

12 formats
HEX Web
#AA103F

Hexadecimal is the web’s universal color notation — two digits each for red, green and blue. Drop it straight into HTML, CSS or any design tool.

RGB Screen
rgb(170, 16, 63)

RGB is the additive Red-Green-Blue model every screen uses to emit light. The default choice for websites, apps and on-screen UI.

HSL Web
hsl(342, 83%, 36%)

HSL breaks a color into Hue, Saturation and Lightness — the most intuitive way to lighten, darken or mute a color in CSS.

HSV HSB Design
hsv(342, 91%, 67%)

HSV (also called HSB) maps Hue, Saturation and Value/Brightness. It is the model behind the color pickers in Photoshop, Figma and most design apps.

HWB CSS 4
hwb(342 6% 33%)

HWB blends a pure hue with Whiteness and Blackness — a painter-friendly model added in CSS Color 4 for quick tints and shades.

CMYK Print
cmyk(0%, 91%, 63%, 33%)

CMYK is the subtractive Cyan-Magenta-Yellow-Black ink model. Use these values when preparing artwork for a printer or commercial press.

OKLCH Modern
oklch(47.61% 0.182 12.64)

OKLCH is a modern, perceptually-uniform space (Lightness, Chroma, Hue). It powers smooth gradients and accessible palettes in today’s CSS.

OKLab Modern
oklab(47.61% 0.178 0.040)

OKLab is the Cartesian form of OKLCH — ideal for blending and interpolating colors without the muddy midpoints older spaces produce.

CIELAB L*a*b* Perceptual
L: 36.51, a: 58.98, b: 16.32

CIELAB is a device-independent, perceptually-uniform space. It is the standard for measuring color difference (ΔE) and matching across devices.

LCH Perceptual
L: 36.51, C: 61.20, H: 15.47

LCH is CIELAB in cylindrical form — Lightness, Chroma and Hue — letting you adjust vividness and hue while staying perceptually even.

XYZ CIE Science
X: 17.66, Y: 9.28, Z: 5.56

CIE XYZ is the 1931 master space that underpins every other model here — the scientific bridge used to convert between color systems.

Decimal int Code
11145279

The 24-bit integer value of the color — handy for databases, APIs, game engines and low-level graphics code.

RGB Color Percentages for #aa103f

RGB Color Percentages for Ruby Queen (HEX Code: #aa103f) display the relative contribution of Red, Green, and Blue in forming the color. Understanding these percentages provides insight into the color's visual balance and primary components.

This color is primarily dominated by Red, making up 68.27% of the total composition. The complete breakdown of RGB contributions is:

Red:
68.27%
Green:
6.43%
Blue:
25.3%

This analysis highlights the influence of each primary color, offering a deeper understanding of the visual characteristics of Ruby Queen.

CMYK Ink Levels & Print Guide for #aa103f

CMYK Ink Levels for Ruby Queen (HEX Code: #aa103f) provide a breakdown of the percentages of Cyan, Magenta, Yellow, and Black inks needed for accurate print reproduction. The composition of Ruby Queen prominently features Magenta, reflecting its dominant color characteristic. This information is invaluable for optimizing ink usage and achieving precise color results in printed materials.

The exact CMYK values are: Cyan: 0%, Magenta: 90.59%, Yellow: 62.94%, and Black: 33.33%.

Luminance & Contrast for #AA103F

Relative luminance gauges how bright Ruby Queen is, while the WCAG contrast ratios show how legible black or white text is on it — and which accessibility levels (AA / AAA) it passes.

Relative luminance 0.093
0 · dark1 · light
Aa
Black text 2.86:1
AA AAA Large
Aa
White text 7.36:1
AA AAA Large

Quick CSS Snippets for #AA103F

Copy-and-paste CSS for Ruby Queen — backgrounds, text, borders and a custom property. Each line is ready to drop into your stylesheet.

Background background-color: #AA103F;
Text color: #AA103F;
Border border: 2px solid #AA103F;
RGB background-color: rgb(170, 16, 63);
HSL background-color: hsl(342, 83%, 36%);
Variable --color: #AA103F;

#aa103f Monochrome Palette

The Monochrome Palette consists of shades created by adjusting the brightness. These include lighter, original, and darker shades of the color. This layout helps to visualize the color's range and its potential use in design.

#f7e7ec
#eac3cf
#dd9fb2
#d07c95
#c45879
#b7345c
#aa103f Original
#910e36
#770b2c
#5e0923
#440619
#2b0410
#110206

#aa103f Complementary Palette

The Complementary Palette is made up of two colors that sit opposite each other on the color wheel. These colors create high contrast and vibrant designs, making them perfect for attention-grabbing elements and dynamic visuals.

#aa103f Original
#10a87a

#aa103f Analogic Palette

The Analogic Palette consists of colors that are next to each other on the color wheel. These colors typically create harmonious and subtle designs, often used to evoke calmness and unity in your visual projects.

#aa103f Original
#a82e10
#a8108a
#a87a10
#7a10a8
#8aa810
#2e10a8

#aa103f Triadic Palette

The Triadic Palette is made up of three colors evenly spaced on the color wheel. This combination provides a vibrant and balanced color scheme, often used for dynamic and energetic designs while maintaining harmony.

#aa103f Original
#3da810
#103da8

#aa103f Quad Palette

The Quad Palette, also known as tetradic, consists of four colors evenly spaced on the color wheel. This combination offers a diverse and bold color scheme, ideal for creating rich, complex designs with multiple accents while still maintaining balance.

#aa103f Original
#8aa810
#10a87a
#2e10a8

Color Blindness Simulation for #aa103f

Colors are perceived differently by individuals with various forms of color blindness. Use the dropdown below to see how this color may look through the eyes of someone with color vision deficiency. Explore how Ruby Queen (#aa103f) might appear to people with different visual experiences, and gain deeper insights into color accessibility for your designs!

Each color box displays a "Friendly" or "Not Friendly" tag in the bottom-right corner. A "Friendly" tag indicates that the color difference is distinguishable to individuals with the specific type of color blindness. Conversely, a "Not Friendly" tag means that the color difference might not be distinguishable, potentially causing accessibility issues in your design.

Normal Vision

Deuteranopia (Green Weakness)

Not Friendly

Protanopia (Red Weakness)

Not Friendly

Tritanopia (Blue-Yellow Weakness)

Friendly

Achromatopsia (Total Color Blindness)

Not Friendly

Color Harmonies for #aa103f

Color harmonies refer to the visually pleasing combinations of colors that are derived from specific relationships on the color wheel. These harmonious schemes, such as complementary, triadic, and analogous colors, create a balanced and engaging visual experience in design.

Complementary

Analogous

Triadic

Tetradic (Quad)

#AA103F Nearby Colors

A handful of colors just a step away from #AA103F — each one nudges the brightness, richness, or shade a little while still feeling like the same color. Use the buttons on any swatch to copy its hex or open its full color page.

#bb2255 Minted Blueberry Lemonade
#990033 Lifeline
#cc4455 Smooch Rouge
#880022 Oxblood
#bb0044 Rural Red
#992244 Vampirella
#aa2233 Pompeian Red
#aa1155 Plum Perfect

Colors Similar to #aa103f

These colors are close neighbours of #AA103F in the RGB color space. Each subtle variation can produce a noticeably different mood in your design while remaining harmonious with the original Pink tone.

#ab103f Ruby Queen
#aa113f Ruby Queen
#aa1040 French Wine
#a9103f French Wine
#aa0f3f Ruby Queen
#aa103e Ruby Queen
#bb103f Red Jalapeño
#aa213f Rouge
#aa1050 Plum Perfect
#99103f Cranberry
#aa003f Bindi Red
#aa102e Hong Kong Taxi

Looking for more Pink shades? Browse Pink colors →

Explore Vibrant Images Featuring Ruby Queen (#aa103f)

Discover a vibrant gallery of images that not only showcase the captivating hue of Ruby Queen, but also embody its unique mood and personality. Each carefully curated photo is selected to highlight the richness and diversity of this color, offering inspiration for design, art, and creative projects.