About Color Hex #d93a74

The color Watermelon Sugar, with hexadecimal code #d93a74, is part of the pink color family, a hue that spans from playful and youthful to elegant and gender-neutral. Pink evokes warmth, tenderness, and emotional connection across diverse cultural contexts. Additionally, it evokes emotions such as Love, Affection, Kindness and Playfulness. Pink is often connected to love, compassion, and femininity in Western cultures, while in Japan, it can symbolize spring and cherry blossoms. It can also represent universal harmony and emotional balance. At 68% saturation, this color is clearly chromatic yet balanced—colorful enough to be distinctive without overwhelming adjacent content. With a mid-range lightness of 54%, it offers excellent versatility—readable as text on light backgrounds and visible as an element on dark ones. This color is ideal for designs that aim to express Love, Affection, Kindness, or Playfulness. It can be effectively used in web design, branding, and marketing materials to attract attention and convey specific messages.

The RGB values for Watermelon Sugar are (217, 58, 116), providing a combination of red: 217, green: 58, and blue: 116. In HSL format, it has a hue of 338.00°, saturation of 68.00%, and lightness of 54.00%.

The HSV representation includes a hue of 338.00°, saturation of 73.00%, and value of 85.00%. Its CMYK composition is cyan: 0.00%, magenta: 73.00%, yellow: 47.00%, and black: 15.00%.

The calculated luminance of #d93a74 is 0.190, offering a brightness level suitable for various design requirements.

This color is not part of the web-safe color palette. The closest web-safe color to this is the color HEX #CC3366. Its contrast ratio is 4.81:1 against black and 4.37:1 against white. It works well on dark backgrounds but may be less readable on lighter ones.

In terms of color temperature, #d93a74 reads as warm. When it comes to accessibility, testing against standard guidelines suggests that using black text meets typical WCAG contrast standards. Additionally, the ideal foreground color for improved legibility on #d93a74 is black.

Considering its saturation and lightness, #d93a74 appears more vivid and energetic, making it stand out in designs that aim to capture attention.

History, Usage, Psychology & Design Ideas for #D93A74

Watermelon Sugar (#D93A74) belongs to the Rose color family.

This vivid mid-tone strikes the ideal balance between intensity and readability, making it a strong candidate for primary brand colors, interactive UI elements, and logo design where immediate recognition is essential.

Historical Background

Rose as a color name predates its association with the flower—the Old English word referenced a range of warm pinkish-red hues. During the Renaissance, rose madder pigment (from the madder plant root) was a staple of portrait painters, prized for realistic skin tones. In Victorian flower language, different rose colors carried coded messages: pink for admiration, red for love, white for purity.

Design & Usage Tips

Rose tones—ranging from dusty rose to vivid rose—bridge pink and red, offering warmth without pink's potential for seeming overly sweet or red's intensity. They are excellent for cosmetics, wine, and luxury lifestyle brands. Pair rose with gold for opulence, or with sage green for a natural, sophisticated palette.

Positioned on the warm side of the color wheel (hue 338°), it naturally draws the eye and creates a sense of closeness—making it effective for calls to action, food photography, and hospitality branding. With 68% saturation, it occupies a comfortable middle ground: colorful enough to be distinctive, yet restrained enough for extended reading or large surface areas.

Psychological Impact

Rose conveys romance, gratitude, and grace. It feels more mature and nuanced than bright pink, appealing to audiences seeking elegance and emotional depth. In interior design, rose tones create inviting, conversation-friendly spaces.

With a mid-range lightness of 54%, this tone is highly versatile: dark enough to serve as body text on white, yet light enough to stand out on charcoal or navy backgrounds.

Creative Design Ideas

Use a dusty-rose background with white serif typography for a luxury wedding brand. Combine vivid rose with deep teal for a contemporary editorial palette. In packaging, rose-gold metallic finishes paired with rose-colored paper create a tactile, premium unboxing experience.

#D93A74 Color Conversions

Every way to write Watermelon Sugar — copy Watermelon Sugar as RGB, HSL, HSV, HWB, CMYK, OKLCH, OKLab, CIELAB, LCH, XYZ or a decimal integer. One-tap copy on every format; tap on any card to learn what it is and when to use it.

12 formats
HEX Web
#D93A74

Hexadecimal is the web’s universal color notation — two digits each for red, green and blue. Drop it straight into HTML, CSS or any design tool.

RGB Screen
rgb(217, 58, 116)

RGB is the additive Red-Green-Blue model every screen uses to emit light. The default choice for websites, apps and on-screen UI.

HSL Web
hsl(338, 68%, 54%)

HSL breaks a color into Hue, Saturation and Lightness — the most intuitive way to lighten, darken or mute a color in CSS.

HSV HSB Design
hsv(338, 73%, 85%)

HSV (also called HSB) maps Hue, Saturation and Value/Brightness. It is the model behind the color pickers in Photoshop, Figma and most design apps.

HWB CSS 4
hwb(338 23% 15%)

HWB blends a pure hue with Whiteness and Blackness — a painter-friendly model added in CSS Color 4 for quick tints and shades.

CMYK Print
cmyk(0%, 73%, 47%, 15%)

CMYK is the subtractive Cyan-Magenta-Yellow-Black ink model. Use these values when preparing artwork for a printer or commercial press.

OKLCH Modern
oklch(60.12% 0.199 3.46)

OKLCH is a modern, perceptually-uniform space (Lightness, Chroma, Hue). It powers smooth gradients and accessible palettes in today’s CSS.

OKLab Modern
oklab(60.12% 0.198 0.012)

OKLab is the Cartesian form of OKLCH — ideal for blending and interpolating colors without the muddy midpoints older spaces produce.

CIELAB L*a*b* Perceptual
L: 50.73, a: 64.78, b: 4.40

CIELAB is a device-independent, perceptually-uniform space. It is the standard for measuring color difference (ΔE) and matching across devices.

LCH Perceptual
L: 50.73, C: 64.92, H: 3.88

LCH is CIELAB in cylindrical form — Lightness, Chroma and Hue — letting you adjust vividness and hue while staying perceptually even.

XYZ CIE Science
X: 33.28, Y: 19.04, Z: 18.44

CIE XYZ is the 1931 master space that underpins every other model here — the scientific bridge used to convert between color systems.

Decimal int Code
14236276

The 24-bit integer value of the color — handy for databases, APIs, game engines and low-level graphics code.

RGB Color Percentages for #d93a74

RGB Color Percentages for Watermelon Sugar (HEX Code: #d93a74) display the relative contribution of Red, Green, and Blue in forming the color. Understanding these percentages provides insight into the color's visual balance and primary components.

This color is primarily dominated by Red, making up 55.5% of the total composition. The complete breakdown of RGB contributions is:

Red:
55.5%
Green:
14.83%
Blue:
29.67%

This analysis highlights the influence of each primary color, offering a deeper understanding of the visual characteristics of Watermelon Sugar.

CMYK Ink Levels & Print Guide for #d93a74

CMYK Ink Levels for Watermelon Sugar (HEX Code: #d93a74) provide a breakdown of the percentages of Cyan, Magenta, Yellow, and Black inks needed for accurate print reproduction. The composition of Watermelon Sugar prominently features Magenta, reflecting its dominant color characteristic. This information is invaluable for optimizing ink usage and achieving precise color results in printed materials.

The exact CMYK values are: Cyan: 0%, Magenta: 73.27%, Yellow: 46.54%, and Black: 14.9%.

Luminance & Contrast for #D93A74

Relative luminance gauges how bright Watermelon Sugar is, while the WCAG contrast ratios show how legible black or white text is on it — and which accessibility levels (AA / AAA) it passes.

Relative luminance 0.190
0 · dark1 · light
Aa
Black text 4.81:1
AA AAA Large
Aa
White text 4.37:1
AA AAA Large

Quick CSS Snippets for #D93A74

Copy-and-paste CSS for Watermelon Sugar — backgrounds, text, borders and a custom property. Each line is ready to drop into your stylesheet.

Background background-color: #D93A74;
Text color: #D93A74;
Border border: 2px solid #D93A74;
RGB background-color: rgb(217, 58, 116);
HSL background-color: hsl(338, 68%, 54%);
Variable --color: #D93A74;

#d93a74 Monochrome Palette

The Monochrome Palette consists of shades created by adjusting the brightness. These include lighter, original, and darker shades of the color. This layout helps to visualize the color's range and its potential use in design.

#fbebf1
#f6cedc
#f0b0c7
#ea93b3
#e4759e
#df5889
#d93a74 Original
#b83163
#982951
#772040
#57172e
#360f1d
#16060c

#d93a74 Complementary Palette

The Complementary Palette is made up of two colors that sit opposite each other on the color wheel. These colors create high contrast and vibrant designs, making them perfect for attention-grabbing elements and dynamic visuals.

#d93a74 Original
#3ad99f

#d93a74 Analogic Palette

The Analogic Palette consists of colors that are next to each other on the color wheel. These colors typically create harmonious and subtle designs, often used to evoke calmness and unity in your visual projects.

#d93a74 Original
#d94f3a
#d93ac4
#d99f3a
#9f3ad9
#c4d93a
#4f3ad9

#d93a74 Triadic Palette

The Triadic Palette is made up of three colors evenly spaced on the color wheel. This combination provides a vibrant and balanced color scheme, often used for dynamic and energetic designs while maintaining harmony.

#d93a74 Original
#74d93a
#3a74d9

#d93a74 Quad Palette

The Quad Palette, also known as tetradic, consists of four colors evenly spaced on the color wheel. This combination offers a diverse and bold color scheme, ideal for creating rich, complex designs with multiple accents while still maintaining balance.

#d93a74 Original
#c4d93a
#3ad99f
#4f3ad9

Color Blindness Simulation for #d93a74

Colors are perceived differently by individuals with various forms of color blindness. Use the dropdown below to see how this color may look through the eyes of someone with color vision deficiency. Explore how Watermelon Sugar (#d93a74) might appear to people with different visual experiences, and gain deeper insights into color accessibility for your designs!

Each color box displays a "Friendly" or "Not Friendly" tag in the bottom-right corner. A "Friendly" tag indicates that the color difference is distinguishable to individuals with the specific type of color blindness. Conversely, a "Not Friendly" tag means that the color difference might not be distinguishable, potentially causing accessibility issues in your design.

Normal Vision

Deuteranopia (Green Weakness)

Not Friendly

Protanopia (Red Weakness)

Not Friendly

Tritanopia (Blue-Yellow Weakness)

Friendly

Achromatopsia (Total Color Blindness)

Not Friendly

Color Harmonies for #d93a74

Color harmonies refer to the visually pleasing combinations of colors that are derived from specific relationships on the color wheel. These harmonious schemes, such as complementary, triadic, and analogous colors, create a balanced and engaging visual experience in design.

Complementary

Analogous

Triadic

Tetradic (Quad)

#D93A74 Nearby Colors

A handful of colors just a step away from #D93A74 — each one nudges the brightness, richness, or shade a little while still feeling like the same color. Use the buttons on any swatch to copy its hex or open its full color page.

#ee5588 Hindu Lotus
#cc2266 Yearning Desire
#ff6699 Stellar Strawberry
#bb0055 Velvet Magic
#dd2277 Beetroot Purple
#cc4477 Beetroot Purple
#dd4466 Intense Passion
#cc4488 Shrine of Pleasures

Colors Similar to #d93a74

These colors are close neighbours of #D93A74 in the RGB color space. Each subtle variation can produce a noticeably different mood in your design while remaining harmonious with the original Pink tone.

#da3a74 Watermelon Sugar
#d93b74 Watermelon Sugar
#d93a75 Watermelon Sugar
#d83a74 Watermelon Sugar
#d93974 Watermelon Sugar
#d93a73 Watermelon Sugar
#ea3a74 Fantasy Romance
#d94b74 Feverish Passion
#d93a85 Mystic Magenta
#c83a74 Magentarama
#d92974 Beetroot Purple
#d93a63 Intense Passion

Looking for more Pink shades? Browse Pink colors →

Explore Vibrant Images Featuring Watermelon Sugar (#d93a74)

Discover a vibrant gallery of images that not only showcase the captivating hue of Watermelon Sugar, but also embody its unique mood and personality. Each carefully curated photo is selected to highlight the richness and diversity of this color, offering inspiration for design, art, and creative projects.