Closest web-safe match: #666633

Color Details and Palettes for #77684B

Details about the color Lizard#77684B

Conversions, palettes, contrast & design ideas for this color.

Amber family Warm WCAG ink: white
HEX #77684B RGB rgb(119, 104, 75) HSL hsl(40, 23%, 38%) CMYK cmyk(0%, 13%, 37%, 53%)

Color profile

About Color Hex #77684B

#77684B is a warm color from the Amber family, closest in name to “Lizard”. In RGB it is rgb(119, 104, 75); in HSL, hsl(40, 23%, 38%).

The color Lizard, with hexadecimal code #77684b, sits in the orange color family, typically linked to enthusiasm, creativity, and warmth. Orange hues stimulate appetite and social interaction, which is why food brands and community platforms favor them. Additionally, it evokes emotions such as Creativity, Success, Encouragement, Stimulation and Vitality. Orange is associated with spirituality and courage in some cultures, such as in Hinduism and Buddhism. In Western cultures, it often represents autumn, harvest, and creativity. At just 23% saturation, this near-neutral shade carries only a subtle hint of its underlying hue, making it versatile for large surfaces and professional contexts. Its low lightness of 38% produces a deep, rich appearance—conveying gravity and luxury, particularly effective in dark-mode designs and premium packaging. This color is ideal for designs that aim to express Creativity, Success, Encouragement, Stimulation, or Vitality. It can be effectively used in web design, branding, and marketing materials to attract attention and convey specific messages.

Key facts

RGB 119, 104, 75 red · green · blue HSL 40° 23% 38% hue · sat · light HSV 40° 37% 47% design-app pickers CMYK 0 13 37 53 print inks, % Luminance 0.143 0 dark → 1 light On black 3.87:1 ✕ AA contrast ratio On white 5.43:1 ✓ AA contrast ratio Web-safe #666633 closest web-safe Best text white ideal foreground Character Vivid warm · amber family

The story of this color

History, Usage, Psychology & Design Ideas for #77684B

Lizard (#77684B) belongs to the Amber color family.

With a dusty, low-saturation character, this color offers quiet complexity—neither bold nor faded. Dusty tones add vintage charm to retro-inspired designs and pair beautifully with metallic accents like copper or brass.

Historical Background

Amber—the fossilized tree resin—has been prized since the Neolithic period, with Baltic amber trade routes spanning from Scandinavia to the Mediterranean. The warm golden-yellow color named after this material became synonymous with preserved antiquity. In traffic engineering, amber signals 'caution'—a universal standard since the first traffic light was installed in London in 1868.

Design & Usage Tips

Amber tones bridge yellow and orange, lending warmth without the intensity of either extreme. They work beautifully in autumn-themed campaigns, artisanal food branding, and vintage-inspired designs. Pair amber with dark brown or forest green for an earthy, organic palette, or with ivory for a refined, warm-neutral scheme.

Positioned on the warm side of the color wheel (hue 40°), it naturally draws the eye and creates a sense of closeness—making it effective for calls to action, food photography, and hospitality branding. At 23% saturation, the color has a muted, sophisticated quality that pairs well with bolder accents. It works as a background, a border, or a secondary element in layered compositions.

Psychological Impact

Amber evokes warmth, nostalgia, and comfort—like candlelight or afternoon sunlight. It feels inviting and reassuring, making it excellent for hospitality, craft beverage, and home-goods branding. Amber also carries a gentle sense of caution inherited from traffic signals.

With a mid-range lightness of 38%, this tone is highly versatile: dark enough to serve as body text on white, yet light enough to stand out on charcoal or navy backgrounds.

Creative Design Ideas

Use amber gradients as warm overlays on hero photography for a golden-hour effect. Combine amber typography on dark backgrounds for a premium whiskey or craft-beer aesthetic. In UI design, amber status indicators effectively communicate 'pending' or 'in-progress' states.

Every format

#77684B Color Conversions

Every way to write Lizard — one-tap copy on every format; tap on any card to learn what it is and when to use it.

12 formats
HEX Web
#77684B

Hexadecimal is the web’s universal color notation — two digits each for red, green and blue. Drop it straight into HTML, CSS or any design tool.

RGB Screen
rgb(119, 104, 75)

RGB is the additive Red-Green-Blue model every screen uses to emit light. The default choice for websites, apps and on-screen UI.

HSL Web
hsl(40, 23%, 38%)

HSL breaks a color into Hue, Saturation and Lightness — the most intuitive way to lighten, darken or mute a color in CSS.

HSV HSB Design
hsv(40, 37%, 47%)

HSV (also called HSB) maps Hue, Saturation and Value/Brightness. It is the model behind the color pickers in Photoshop, Figma and most design apps.

HWB CSS 4
hwb(40 29% 53%)

HWB blends a pure hue with Whiteness and Blackness — a painter-friendly model added in CSS Color 4 for quick tints and shades.

CMYK Print
cmyk(0%, 13%, 37%, 53%)

CMYK is the subtractive Cyan-Magenta-Yellow-Black ink model. Use these values when preparing artwork for a printer or commercial press.

OKLCH Modern
oklch(52.38% 0.047 83.56)

OKLCH is a modern, perceptually-uniform space (Lightness, Chroma, Hue). It powers smooth gradients and accessible palettes in today’s CSS.

OKLab Modern
oklab(52.38% 0.005 0.046)

OKLab is the Cartesian form of OKLCH — ideal for blending and interpolating colors without the muddy midpoints older spaces produce.

CIELAB L*a*b* Perceptual
L: 44.70, a: 1.32, b: 18.54

CIELAB is a device-independent, perceptually-uniform space. It is the standard for measuring color difference (ΔE) and matching across devices.

LCH Perceptual
L: 44.70, C: 18.59, H: 85.93

LCH is CIELAB in cylindrical form — Lightness, Chroma and Hue — letting you adjust vividness and hue while staying perceptually even.

XYZ CIE Science
X: 13.83, Y: 14.33, Z: 8.69

CIE XYZ is the 1931 master space that underpins every other model here — the scientific bridge used to convert between color systems.

Decimal int Code
7825483

The 24-bit integer value of the color — handy for databases, APIs, game engines and low-level graphics code.

Channel breakdown

RGB Color Percentages for #77684B

How much red, green and blue light mixes into Lizard.

Red 119/255 39.9% Green 104/255 34.9% Blue 75/255 25.2%

Percentages show each channel's share of the total light (R + G + B) in Lizard.

Ink coverage

CMYK Ink Levels & Print Guide for #77684B

Ink needed to reproduce Lizard in four-color print. Heaviest ink: Key (Black).

0% CYAN 13% MAGENTA 37% YELLOW 53% KEY

Print tip: treat these values as a starting point — final output depends on printer profile, paper stock and calibration.

Accessibility · WCAG

Luminance & Contrast for #77684B

How bright Lizard is, and how far black and white text clear each WCAG bar.

Relative luminance 0.143
0 · dark1 · light

Contrast ratio · 1:1 → 21:1 (log scale)

Aa Black text 3.87:1 ✕ AA ✕ AAA ✓ Large
Aa White text 5.43:1 ✓ AA ✕ AAA ✓ Large

Developer shortcuts

Quick CSS Snippets for #77684B

Copy-and-paste CSS for Lizard — per-line copy, or grab the whole block.

lizard.css
background-color: #77684B;
color: #77684B;
border: 2px solid #77684B;
background-color: rgb(119, 104, 75);
background-color: hsl(40, 23%, 38%);
--color: #77684B;

Shades · light to dark

#77684B Monochrome Palette

Lighter and darker steps of Lizard — the color's full brightness range in one strip.

#F1F0ED
#DDD9D2
#C9C3B7
#B4AC9C
#A09581
#8B7F66
#77684B
#655840
#534935
#413929
#302A1E
#1E1A13
#0C0A08

The dot marks the original color. Hover any shade to copy its hex or open its color page.

Harmony · 180° apart

#77684B Complementary Palette

Two colors opposite on the wheel — maximum contrast for attention-grabbing accents.

#77684B
#4B5977

The dot marks the original color. Hover any shade to copy its hex or open its color page.

Harmony · adjacent hues

#77684B Analogic Palette

Neighboring hues on the wheel — harmonious, calm combinations that feel unified.

#77684B
#70774B
#77524B
#59774B
#774B59
#4B7752
#774B70

The dot marks the original color. Hover any shade to copy its hex or open its color page.

Harmony · 120° apart

#77684B Triadic Palette

Three colors evenly spaced on the wheel — vibrant and energetic, yet balanced.

#77684B
#4B7768
#684B77

The dot marks the original color. Hover any shade to copy its hex or open its color page.

Harmony · 90° apart

#77684B Quad Palette

Four colors evenly spaced on the wheel (tetradic) — rich schemes with multiple accents.

#77684B
#4B7752
#4B5977
#774B70

The dot marks the original color. Hover any shade to copy its hex or open its color page.

Accessibility

Color Blindness Simulation for #77684B

How Lizard reads across five kinds of color vision — a ✓ Friendly verdict means the color difference stays distinguishable for that vision type.

#77684B
#717254
#717052
#765859
#696969
Normal vision full color Deuteranopia green weakness ✓ Friendly Protanopia red weakness ✓ Friendly Tritanopia blue-yellow weakness ✓ Friendly Achromatopsia total color blindness ✓ Friendly

The dot marks the original color. Hover any shade to copy its hex.

Harmony overview

Color Harmonies for #77684B

The lead color from each harmony scheme, side by side — a shortcut to the full palettes above.

#4B5977
#70774B
#4B7768
#4B7752
Complementary opposite hue Analogous adjacent hue Triadic 120° apart Tetradic (Quad) 90° apart

Perceptually nearby

#77684B Nearby Colors

A step away in brightness, richness or shade — each still feels like the same color.

Mossy#887755
Volcanic Island#665544
Mushroom Forest#998866
Turtle#554433
Lizard#776644
Nut Cracker#776655
Eat Your Greens#666644
Mocha Madness#886655

From the color-name library

Colors Similar to #77684B

The closest named colors to #77684B — same mood, each with its own character.

Lizard#7B6943
Heavy Brown#73624A
Treasure Chest#726854
Ochicha Latte#6B6047
Chocolate Velvet#7F7453
Autumn Gold#7D623C
Handmade#7F735F
Mossy#857349
Golem#836E59
Aztec Temple#84705B
Ivy Topiary#67614F
Secret Path#737054

Looking for more Orange shades? Browse Orange colors →

Inspiration

Explore Vibrant Images Featuring Lizard (#77684b)

Curated Unsplash photos that carry the mood of Lizard — hover any tile to download it or view the original.

Good to know

Frequently Asked Questions about #77684B

#77684B is a warm color from the Amber family. Its closest matched name is “Lizard”, matched perceptually with the CIEDE2000 color-difference formula. In RGB it is rgb(119, 104, 75); in HSL, hsl(40, 23%, 38%).
In RGB, #77684B is rgb(119, 104, 75); in HSL it is hsl(40, 23%, 38%); and in CMYK — the model used for print — it is cmyk(0%, 13%, 37%, 53%).
#77684B has a contrast ratio of 3.87:1 against black and 5.43:1 against white. For readability, white body text meets the WCAG AA threshold of 4.5:1 on it, while black does not.
The direct complement of #77684B is #4B5977 (opposite on the color wheel). For ready-made combinations, this page includes monochrome, analogous, triadic and tetradic palettes built from #77684B in the palette sections above.