The color Plum, with hexadecimal code #d498f9, lands in the purple range, associated with royalty, luxury, and imagination. Purple dyes were once expensive and reserved for the elite, forging its reputation for opulence and mystique. Additionally, it evokes emotions such as Softness, Delicacy, Calmness, Relaxation and Friendliness. Purple is often linked to creativity, luxury, and spirituality. In Western cultures, it is also associated with ambition and wealth. With a high saturation of 88.99%, it appears vibrant and vivid, and its lightness of 78.63% gives it a brighter appearance. This color is ideal for designs that aim to express Softness, Delicacy, Calmness, or Relaxation. It can be effectively used in web design, branding, and marketing materials to attract attention and convey specific messages.
The RGB values for Plum are (212, 152, 249), providing a combination of red: 212, green: 152, and blue: 249. In HSL format, it has a hue of 277.00°, saturation of 89.00%, and lightness of 79.00%.
The HSV representation includes a hue of 277.00°, saturation of 39.00%, and value of 98.00%. Its CMYK composition is cyan: 15.00%, magenta: 39.00%, yellow: 0.00%, and black: 2.00%.
The calculated luminance of #d498f9 is 0.433, offering a brightness level suitable for various design requirements.
This color is not part of the web-safe color palette. The closest web-safe color to this is the color HEX #CC99FF. Its contrast ratio is 9.66:1 against black and 2.17:1 against white. It works well on dark backgrounds but may be less readable on lighter ones.
In terms of color temperature, #d498f9 is considered a cool hue. When it comes to accessibility, testing against standard guidelines suggests that using black text meets typical WCAG contrast standards. Additionally, the ideal foreground color for improved legibility on #d498f9 is black.
Considering its saturation and lightness, #d498f9 appears more vivid and energetic, making it stand out in designs that aim to capture attention.