The color Terra Cotta, with hexadecimal code #e87363, falls within the red color family, frequently associated with passion, power, and strong emotions. In many Eastern cultures, red symbolizes good fortune and happiness, while in Western contexts it can represent love, romance, or even danger. Additionally, it evokes emotions such as Passion, Energy, Love, Excitement, Danger and Desire. In many Eastern cultures, red symbolizes luck, prosperity, and happiness, often used in festivals and weddings. In Western cultures, red can symbolize passion, love, and sometimes danger. With a high saturation of 74.3%, it appears vibrant and vivid, and its lightness of 64.9% gives it a brighter appearance. This color is ideal for designs that aim to express Passion, Energy, Love, Excitement, or Danger. It can be effectively used in web design, branding, and marketing materials to attract attention and convey specific messages.
The RGB values for Terra Cotta are (232, 115, 99), providing a combination of red: 232, green: 115, and blue: 99. In HSL format, it has a hue of 7.00°, saturation of 74.00%, and lightness of 65.00%.
The HSV representation includes a hue of 7.00°, saturation of 57.00%, and value of 91.00%. Its CMYK composition is cyan: 0.00%, magenta: 50.00%, yellow: 57.00%, and black: 9.00%.
The calculated luminance of #e87363 is 0.303, offering a brightness level suitable for various design requirements.
This color is not part of the web-safe color palette. The closest web-safe color to this is the color HEX #FF6666. Its contrast ratio is 7.06:1 against black and 2.97:1 against white. It works well on dark backgrounds but may be less readable on lighter ones.
In terms of color temperature, #e87363 is considered a warm hue. When it comes to accessibility, testing against standard guidelines suggests that using black text meets typical WCAG contrast standards. Additionally, the ideal foreground color for improved legibility on #e87363 is black.
Considering its saturation and lightness, #e87363 appears more vivid and energetic, making it stand out in designs that aim to capture attention.